How To Name Your Blog.
Choose a clear, memorable blog name that works.

How To Name Your Blog.  Learn how to choose the perfect blog name in 2025. Tips for beginners on clarity, domains, and standing out online.

Because your blog name is more than just a URL — it’s your first impression.

Let’s be honest: naming your blog is one of those deceptively simple tasks that can leave you stuck for days.

Do you go clever? Keyword-rich? Brandable?
Do you keep it cute, or go straight to the point?

Here’s my take: your blog name doesn’t have to be perfect — but it does have to make sense.

The goal isn’t to go viral with the name alone.
It’s to create something people can remember, trust, and type without triple-checking the spelling.

Let’s walk through it.

✅ 1. Keep It Simple, Keep It Human

The best blog names are the ones that feel effortless.

They’re easy to say. Easy to spell. Easy to share.

Avoid:

  • Made-up words that need explaining
  • Long, clunky phrases
  • Clever puns that only work in your head

Think in terms of simplicity, not cleverness. You want a name that sticks — not one that confuses.

“If someone hears it once and can remember it tomorrow, you’re on the right track.” — Max Lockhart

✅ 2. Make It Niche-Relevant (But Not Boxed-In)

name your blog brand

Your name should give readers some idea of what your blog is about. If you’re blogging about money, side hustles, frugal living, or online business, hint at it.

A few examples:

  • Savvy With Cents
  • Digital Hustle Journal
  • The Budget Builder

But here’s the balance: leave room to grow. If your name is too niche-specific — like “Bargain Baby Clothes Blog” — and you later want to expand, you’re stuck.

Give it room to breathe.

✅ 3. Avoid Numbers, Hyphens, and Underscores

Sure, they can work… but 9 times out of 10, they just make things awkward.

They’re harder to remember, look less polished, and increase the chance someone will mistype your URL.

Stick with words. Clean, natural, easy-to-pronounce words.

✅ 4. Always Check the Domain First

This one’s big: before you get too attached to a name, check if the domain is available — ideally as a .com.

You don’t want to fall in love with a name only to find the URL is taken by someone selling crypto scams or cat sweaters.

💡 Try tools like:

And if the .com is taken? Try a variation — but don’t settle for something messy just to make it work.

✅ 5. Make It Memorable

How to name your blog.

Remember - A name that sticks = a blog that grows.

Tricks that help:
Alliteration (e.g. Money Minded Max)

Rhyme (Save & Brave)

Short & punchy (one to three words max)

Avoid anything that sounds like a random string of letters or something AI-generated. You want people to remember your blog, not puzzle over how to spell it.

✅ 6. Get Creative — but Keep It Clear

You can absolutely be creative — in fact, you should be.
But always check: will a total stranger understand what this blog is about within five seconds?

If your name needs explaining, you’re going to lose traffic before they even hit the page.

So yes, let your personality shine — but keep clarity front and centre.

✅ 7. Research Before You Buy

name your blog www

Before you hit “buy now” on your domain, do a bit of background digging.

  • Is your name too close to an existing brand or blogger?
  • Is it trademarked?
  • Is the social media handle available on the platforms you plan to use?

You don’t want to build a whole brand just to run into legal headaches or branding confusion later.

Conclusion - How To Name Your Blog.

Your blog name is a doorway.
It’s the first thing people see, hear, and remember.
But here’s the truth: it’s just the start of the story.

You don’t need a name that’s flashy.
You don’t need to stress over whether it’s “catchy enough.”
You need a name that does one simple thing: open the door for the right people to walk in.

So choose something that feels like a good fit.
Something that makes sense to you, and gives your future readers a reason to stop and stay awhile.

Check the domain. Make it easy to say, spell, and share.
And then — more importantly — get to work.

Because the magic?
It doesn’t happen in the name.
It happens in the message.
In the content. In the connection.
In the way you keep showing up, post after post, even when nobody’s watching (yet).

You can rename a blog.
You can rebrand later.
But you can’t grow what you never start.

So pick a name that makes the first step feel real.
Then go build something worth remembering.

You’ve got this.
And I’ll be here, cheering you on the whole way.

— Max Lockhart


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